"Baidu Europe" changed names initiatively and sold domain names

This domain news is provided by Star East Technology Ltd blog
September 4, according to foreign media reports, the Netherlands and Web design automation solutions company Baidu Europe, Managing Director Peter Ufkes recently said that in order to avoid the confusion with the Chinese search engine Baidu, the company decided to sell their "Baidu" brand and other"baidu" domain names including baidu.eu, baidu.tv, baidu.nl and baidu.be.
Youfukesi said that the sale of trademarks and domain names, Baidu will be renamed Europe, the company's new name to the current domain names can be announced after the end of the auction.
In recent years, Baidu's brand awareness rising, has become the world's third largest search engine. With the continuous expansion of business, Baidu Baidu Europe to bring a lot of confusion and trouble. For example, Baidu Baidu launched in the European television services (Baidu TV), and baidu.tv Baidu European domain name has been registered. In addition, Baidu's Olympic-related promotional activities also allows users to Baidu, and Baidu the relationship between the European confusion.
Baidu Europe and the European trademark rights over 10 baidu domain through Amsterdam trademark agency De Merkplaats external sales, Youfukesi said that the sale of domain names will surely attract a large number of domain names on baidu interested buyers. He said: "In the past five years, the European Baidu won a good reputation." Prior to this, many enterprises have expressed willingness to take over Baidu's brand in Europe and domain names, but Baidu Europe has not taken this approach shots.
Baidu Europe was established in 2003, only eight employees, the company mainly for the provision of business automation and Web design solutions. Youfukesi said that in the trademark registration Baidu, Baidu has not heard of this company. 2006, Baidu set up offices in Europe to promote business, the confusion between the two companies began. To demonstrate they has no connection with Baidu, Youfukesi even announced that it has developed its own search engine to challenge Google. Despite media reports expected users to identify Baidu and Baidu Europe, but competiting with Google, Baidu Europe's search engine to survive. After the sale of trademarks and domain names, Baidu Europe will be renamed, the company's new name will be announced after the auction of the current domain names.